Acxiom demonstrated ANGOSS Software's KnowledgeExcelerator and KnowledgeAcess, with integrated access to the Acxiom Data Network (ADN), at its annual shareholder meeting on August 4, 1999.
Featuring automated access to ADN, Axciom's comprehensive online database of consumer information, KnowledgeExcelerator and KnowledgeAccess provide business users an easy-to-use, affordable data mining solution. Users can enrich their Excel- and Access-based data with information obtained from the ADN to better understand market segments, customer and prospect profiles, promotion responder profiles, customer credit risk profiles, and other key business drivers.
Beta versions of the data mining add-ins for Microsoft's Excel and Access are being shipped to ANGOSS customers. The products also are available in beta format via Internet download to other users. Download and authorization information is available via email (info@angoss.com).
"Our successful integration with the Acxiom Data Network has proceeded extremely well, and both sides are enthusiastic about the potential," says Ken Ono, ANGOSS Software technology vice president.